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Botham Jean Foundation

Revitalizing a Legacy of Compassion

WHAT WE DID

When the Botham Jean Foundation sought to extend its reach and deepen its impact, they turned to us for a digital transformation. Their mission—to continue Botham Jean’s legacy of supporting vulnerable communities—needed a platform that resonated with both heart and purpose. We set out to create a revamped digital presence that would not only honor Botham’s compassionate spirit but also empower the foundation to connect with a broader audience, amplify their message, and drive greater support for their cause.

THE CHALLENGE

The Botham Jean Foundation needed a modernized digital platform that could effectively convey their mission and engage a wider audience.

THE SOLUTION

We designed a dynamic, user-friendly website that powerfully communicated the foundation’s message, enabling them to connect more deeply with supporters and expand their reach.

before

The Botham Jean Foundation's previous website lacked the modern, user-friendly experience needed to engage and grow their audience. It had a cluttered layout, making navigation difficult and key information hard to find. The design did not fully reflect the heart and spirit of the foundation’s mission, and the slow load times and lack of mobile optimization deterred visitors, reducing both engagement and donations. As a result, the foundation struggled to connect with potential supporters and communicate their cause effectively.

After

After the redesign, the Botham Jean Foundation website underwent a complete transformation. The new site features a clean, streamlined design with intuitive navigation, allowing visitors to easily learn about the foundation’s work and get involved. The deep red and white color scheme reinforces the foundation’s bold, compassionate message, while the improved site speed and mobile responsiveness ensure a smooth experience on all devices. With a clear focus on user experience and performance, the new website helps them to continue Botham's legacy with greater impact.

CHICAGO WEB DESIGN AGENCY 

We crafted a clean, and intuitive website design that prioritizes the mobile experience. As far as colors, we utilized a deep red and white color scheme that reflects the foundation’s bold and compassionate spirit. The user-friendly layout of the site as a whole ensures easy navigation, allowing visitors to quickly access key information and connect with the foundation’s mission.

OPTIMIZED FOR CHANGE: THE DEVELOPMENT APPROACH

Beyond aesthetics, the development of the Botham Jean Foundation website was centered on delivering a fast, reliable, and seamless user experience. We implemented best practices for site speed optimization, ensuring quick load times even during high traffic periods. The site was built with a responsive design, guaranteeing flawless functionality across all devices, from desktops to mobile phones. Additionally, we prioritized security and scalability, creating a platform that not only supports the foundation’s current needs but is also equipped to grow alongside their expanding mission.

FREQUENTLY ASKED QUESTIONS

What are the benefits of working with an advertising agency in Chicago like Fortress Consulting?

Partnering with us means access to a full suite of services, from web design and development to content marketing, social media management, and digital advertising. Our holistic approach ensures that your brand’s message is consistent and impactful across all platforms, driving measurable results and growth.

How does Fortress Consulting tailor its digital marketing strategies for non-profit organizations?

We understand the unique challenges and goals of non-profit organizations, which is why we create customized strategies that focus on maximizing impact while being mindful of budget constraints. Whether through web design, content marketing, or social media, our digital marketing agency in Chicago is dedicated to helping non-profits grow their reach and fulfill their missions.

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The Custom Companies, Inc. is a massive logistics operation based in Chicagoland and Los Angeles. They are a trusted provider of a wide range of services, and their motto is “getting it right the first time.” That’s just what we aimed to do too, with a full-scale re-design of their website and a stunning talking head-style video to complement it.

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Lakeview Precision is a woman-owned and operated precision machining operation that is invested in its people and changing their industry for the better. Fortress stepped in as a strategic partner and helped them hone in their brand identity, create a new website experience, and construct a high-quality video to compliment it. The goal? Establishing Lakeview as the innovator they are.

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In many ways, this is a unique client-agency relationship. The partnership began with Fortress acting as a strategic partner, using our knowledge to help Give’r achieve the growth they sought. Over time it has grown into more than that, culminating in a marketing plan and website overhaul that combined the strengths of all of Fortress’ departments and set Give’r up for a heroic new chapter.

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      SENIOR designer

      Full Job Description

      Fortress is a fast-growing digital marketing and branding agency headquartered in Chicago that has worked with clients ranging from global corporations like Nike, Jordan, All-State, Acura, athletes, and celebrities like Kevin Hart, Steph Curry, prestigious universities, startups, and everyone in between. We believe in putting family first, being team players, staying humble, and being obsessed with our clients’ success. We provide a unique and energetic culture that fosters creativity and camaraderie.

      We’re currently seeking a full-time Senior Designer to join the team and work out of our Chicago, IL office. The right person for this position sees the bigger picture while remaining passionate about the details.

      You’re knowledgeable and skilled in Web, Branding, large-scale marketing campaigns, and more. You’re a jack of all trades in creative software, but you also have a passion for design beyond the screen. You understand that great design is in the nuance—that subtle cultural references should be woven into the things you create and every project should be approached with the end-user at the center of it. You love working on a team with diverse perspectives and you’re willing to learn from as well as build up those around you. At the core, you’re a problem solver with a knack for making things look good.

      WHAT YOU’LL DO

      • Contribute to various projects in web, brand identity, and print across multiple industries
      • Collaborate and ideate with the design and marketing teams, while also giving and receiving feedback on designs
      • Create presentations and asset kits to be delivered to team members, clients, and partners
      • Present your creatives to clients with the ability to back up your ideas, while also being open to new ideas and critiques

      WHAT YOU’LL BRING

      • 3-5 years of experience working in design and digital marketing
      • A strong portfolio with a diverse array of work and a strong foundation in basic design principles (typography, layout, color, UX/UI)
      • Problem-solving and storytelling abilities
      • Multi-tasking and prioritization skills
      • Experience working in Adobe CC and Figma
      • 3D, Animation, Video Editing, and Photography is a plus
      • A collaborative mindset
      • A good sense of your own design and visual style
      • Attention to detail
      • A passion for growth and a never-ending curiosity

      Job Type: Full-time

      Benefits:

      • 401(k)
      • 401(k) matching
      • Dental insurance
      • Flexible schedule
      • Health insurance
      • Paid time off
      • Professional development assistance
      • Vision insurance

      Schedule:

      • 8-hour shift
      • Monday to Friday
      • Weekend availability

      Supplemental Pay:

      • Bonus pay
      • Commission pay

      Ability to commute/relocate:

      • Chicago, IL 60642: Reliably commute or planning to relocate before starting work (Required)

      Experience:

      • Graphic design: 6 years (Required)
      • Web design: 4 years (Required)
      Apply Now

      SENIOR DIGITAL STRATEGIST

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