Social Media Marketing
Connect with your audience where they already are.
Fortress offers both organic and paid social media services to help reach more people on platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, Snapchat, and more.
Social Media Strategy
There is no one-size-fits-all strategy for social media. That is why we work with you to develop a deep understanding of your business goals and target audience. Our team of expert strategists will brainstorm and craft a social media strategy that aligns with your brand’s mission, creating a roadmap to success.
Paid Social Advertising
At Fortress, we design ad campaigns that speak to your audience and drive conversions. But our campaigns are not just about clicks. We set out to craft stories that resonate and turn curious users into loyal customers.
Social Media Management
When you do social media marketing with Fortress, we take over your account to make sure your page is always being monitored for engagement, direct messages from customers, and more so there is always someone there to respond to your audience and create brand trust.
Content Calendar Creation
When it comes to social media, consistency is key. We develop a monthly content calendar that will outline what, when, and where we are posting to ensure brand consistency as well as continual engagement with your audience.
Platform Selection
Depending on your audience, your budget, and your time, not all social media platforms are for everyone. Our expert strategists help you choose which social media platforms are going to be the most effective for your business.
Profile Optimization
For some users, their first interaction with your brand will be on social media, so you need to make sure you put your best face forward. Fortress can help optimize your profile which includes updating your profile picture, writing a compelling biography, ensuring your page links to your website, and more.
Copywriting
Copy that tells your brand story and is relevant to your audience is essential to success on social media. We craft engaging and concise content that captures the attention of whoever scrolls by.
Graphic Design & Content Creation
To have a strong presence on social media you need strong and consistent content. The Fortress team of designers, video production artists, and content creators can help you craft content that aligns with your brand and promotes engagement.
Data & Analytics
Just like your brand, numbers tell stories. We track your social media likes, shares, traffic, and conversions and use those insights to fine-tune our strategy and ensure we are working toward your long-term goals.
