Blog
Being a Chicago-based agency is about much more than where our office is physically located. It’s an acknowledgement of our hard work, hospitality, and humility, values that are shared by Chicago as a community. Our work has always mirrored these traits we share with Chicago, and our recent projects are no exception.
Kam Buckner for Mayor
Chicago is a city where everyone has a story. That’s why we fit right in, because we understand the importance of storytelling in digital marketing. Take the Kam Buckner for Mayor project for example. Prior to our work with Kam–which consisted of building a website, a launch video, social media marketing, and more–we had never worked on a political campaign as an agency. But we saw how committed Kam Buckner is to making a difference in the city we love as much as he does. So, we put that mutual passion to work and told the story of Kam’s Chicago roots and his track record of fighting for Chicagoans. Take a look at the launch video here:
EverThrive Illinois
Another recent campaign we worked on was for EverThrive Illinois. EverThrive is an organization dedicated to reducing maternal mortality in African-American communities in Chicago. African-American mothers in our city are at a dramatically increased risk of dying during or shortly after pregnancy. We are honored to be a part of raising awareness about this issue through a comprehensive digital marketing strategy. Our efforts included branding, web design, and video production. Here is a look at the video we produced for EverThrive that focuses on their “The Gathering” initiative, a support community for expecting mothers:
Walner Law
Another example is our client Walner Law who has committed to serving the city in the legal space. A staple of Chicago personal injury law since 1973, this firm needed help building their online presence to match their real-life legacy. Walner has won hundreds of millions of dollars for their clients who have been injured unjustly, and we’ve assisted them on several fronts over the years. These projects have consisted of social media marketing, a brand-new website, podcast production more recently, and many more marketing, branding, and web development efforts in-between. Walner and Fortress are a true, mutually beneficial partnership of companies who are proud to represent Chicago. Check out an episode of the Words With Walner podcast. Filmed inside Fortress’ studio, this episode discusses how Chicagoans can get help if they are in a truck accident:
We’re also proud to say that like Chicago, we are not a monolith at Fortress. The diverse perspectives we bring to the table at each client kickoff meeting and at every stage of a project are what makes us unique. With this strong in-house diversity, we are at our best when we are together; in sync with our surroundings and aligned on the tasks at hand. That’s the reason we haven’t bought into the work-from-home revolution, because we see our office space as a home in itself. It’s a home for collaboration and honest conversation, both internally and with our clients.
Chicagoans know our city isn’t perfect. It can be unforgiving, and it has a way of humbling you. Our industry is the same way. But it’s that humility that keeps us going. And rather than pretend everything is perfect, Chicagoans like us get up early, go to work, and hustle every day to see things through and deliver. In our case, that means changing our clients’ lives by transforming their brands.