Fortress Featured | January 2022 – August 2022

CEO and Founder, Joel Mathew, is often featured in publications like Forbes and Inc., where he shares valuable advice for leaders and entrepreneurs. Below are his most recent contributions.

 

 

Employees Getting Stressed? Here’s How To Support Their Mental Health

 

Forbes

 

“I’ve learned how to sense burnout coming with a few of our employees who put in a ton of hours, and my approach to alleviate it is the same: give them help and push them on the fact that they don’t have to take on everything themselves. This could mean they tackle part of a project and then hand it off instead of handling it all.”

 

Read More>>>

 

 

Nine Steps To Take If Your Company Rebrand Doesn’t Get A Positive Response

 

Forbes

 

“Stay the course and focus on the areas that you excel in. Change is hard on many, and some things take time to grow on people. By continuing to operate with excellence and take care of your clients in ways your competition can’t, you’ll make a name for yourself no matter what you’re called.”

 

Read More>>>

 

 

Hiring An Executive Assistant? Eight Must-Have Traits To Look For

 

Forbes

 

“If you hire someone just to take orders and fulfill them, you’ll have to hold their hand for everything you need. Finding someone who is creative in problem-solving and in the way they approach problems will yield a much better result that requires less time on your end. You want someone who will give you what you asked for, but also come up with new ways to look at things that you may not be initially thinking about.”

 

Read More>>>

 

 

8 Limiting Beliefs That May Be Holding Your Business Back

 

Inc.

 

“Stop looking sideways and keep focused forward. Focus on how far you’ve come and what your own goals are. Growth takes maturity and time, and it’s different for everyone.”

 

Read More>>>

 

 

10 Entrepreneurs Share The Most Important Early Business Decisions They Made

 

Forbes

 

“The saying is that culture eats strategy for breakfast, and our focus on building the right culture at Fortress paid off and continues to pay off. When you’re a company of one in the beginning, your culture is less internal and more external. What do you stand by? How do you operate with your clients? Do you do what you say you’re going to do? Building a foundation around core values and culture first prepared me for our first hire in year three at Fortress and the hundreds of employees and strategic partners I’ve hired over the years. When I left corporate America, I had a clear view on what I didn’t want our culture to be, so it felt easy and natural to build something better: a culture where others are treated how I would want to be treated, like family.”

 

Read More>>>

 

 

Nine Effective Ways To Showcase Your Personality On LinkedIn

 

Forbes

 

“I find the most interesting and engaging candidates have hobbies and interests outside of the typical things you’d expect for the position they are applying for. It’s easy for the programmer to talk about all the classes and certifications and boot camps they’ve done, but what about them being into music? How does that apply? For example, I’ve found that college athletes who apply with us are typically driven and competitive. I’ve found that musicians are typically detailed. I’ve found that people who volunteer at nonprofits show great empathy and patience in dealing with clients and other issues. The nontraditional interests, hobbies and skills help show who you are and can also signal better job performance.”

 

Read More>>>

 

 

Nine Common Business Plan Mistakes To Avoid As A New Entrepreneur

 

Forbes

 

“Many entrepreneurs think they need a highly detailed, professional business plan before they can start their business. I would say that most of the business owners I know didn’t sit down and formalize a plan before they launched. They just got after it and met a need in their market, learned lessons from the wins and the losses and refined their offering and operation each day. There are enough mental roadblocks that people obsess over and let stop them from ever starting, and the business plan shouldn’t be one of them. That being said, it is good to have a business plan developed at some point in the business, which can be updated over time as the business grows. Chances are that the plan you start with will need to adapt and grow just like your business does.”

 

Read More>>>

START A PROJECT

MAKE YOUR MOVE.

Fill out the form, tell us about your project, and we'll reach out to you.

    Services

    LET US HELP TRANSFORM YOUR BRAND.

    START A PROJECT